Every course PIO Toolkit has built, in one place

Practical training for government communicators — built by people who've done the work.

27 courses match

Available Now(27)

AI in the PIO's Office: Using It Well, Writing the Policy, Keeping Public Trust
New
Intro
2 hours
AI and Technology

AI in the PIO's Office: Using It Well, Writing the Policy, Keeping Public Trust

5 lessons · 34 sections

A practical, self-paced course on using generative AI in a government communications office without losing the public's

Getting Found by AI: Making Your Content the Answer AI Reaches For
Intro
1.5 hours
AI and Technology

Getting Found by AI: Making Your Content the Answer AI Reaches For

4 lessons · 24 sections

A practical, self-paced course on getting your agency found by AI. Work through it at your own pace and apply the method

Public Information 101: The Role, the Reality, and the First 90 Days
Intro
2 hours
Starting Out

Public Information 101: The Role, the Reality, and the First 90 Days

6 lessons · 32 sections

Nobody tells you what you're actually walking into. This course does. Whether you were hired for the role, voluntold, or

Communication Strategy for Government Communicators
Intermediate
2.5 hours
Leadership & Strategy

Communication Strategy for Government Communicators

6 lessons · 31 sections

Most communicators are so busy reacting that they never get around to strategy. This course changes that.A communication

Analytics and Measurement for Government Communicators
Intermediate
2 hours
Leadership & Strategy

Analytics and Measurement for Government Communicators

6 lessons · 31 sections

Strategic planning was the single biggest confidence gap in our 2026 member survey — and at the heart of that gap is mea

The New Media Landscape for Government Communicators
Advanced
2.5 hours
Media Relations

The New Media Landscape for Government Communicators

6 lessons · 31 sections

The media landscape your community relies on for information is not the one that existed five years ago. Local newspaper

The Legal Landscape: What Every US Government Communicator Needs to Know
Intermediate
2.5 hours
Legal & Rights

The Legal Landscape: What Every US Government Communicator Needs to Know

6 lessons · 31 sections

You don't need a law degree. But you do need to know enough law to stay out of serious trouble — and to recognize the mo

When Someone in Your Org Is the Story: Internal Incidents and Misconduct Communications
Advanced
2 hours
Crisis & Misinformation

When Someone in Your Org Is the Story: Internal Incidents and Misconduct Communications

6 lessons · 31 sections

This is the scenario nobody prepares you for. Not an external crisis — an internal one. A colleague arrested. An officer

Setting Up a PIO Office from Scratch
Intro
2 hours
Starting Out

Setting Up a PIO Office from Scratch

6 lessons · 31 sections

Someone has to go first. If you've been asked to build a communications function that doesn't really exist yet — whether

The Solo PIO: Systems, Survival, and Making Your Case
Intermediate
2 hours
Starting Out

The Solo PIO: Systems, Survival, and Making Your Case

6 lessons · 31 sections

You are more common than you think. More than a third of government communicators work completely alone — handling every

Accessible Government Communications: ADA, Plain Language, and What the Law Now Requires
Intermediate
2 hours
Accessibility & Plain Language

Accessible Government Communications: ADA, Plain Language, and What the Law Now Requires

6 lessons · 31 sections

The 2024 Department of Justice rule on web accessibility has put state and local governments on a compliance deadline. F

Social Media Strategy for Government Communicators
Intermediate
2.5 hours
Social & Digital

Social Media Strategy for Government Communicators

6 lessons · 31 sections

Social media is not a strategy. It's a channel. This course is about understanding the difference — and building an appr

The Internal Game: Navigating Politics, Pressure, and Professional Resilience
Advanced
2.5 hours
Leadership & Strategy

The Internal Game: Navigating Politics, Pressure, and Professional Resilience

6 lessons · 31 sections

Nobody warns you about the internal game. The politics. The pressure from leadership. The cognitive dissonance of commun

Working with Leadership and Elected Officials
Intermediate
2 hours
Leadership & Strategy

Working with Leadership and Elected Officials

6 lessons · 31 sections

Nobody prepares you for the politics. The leader who rewrites your carefully crafted statement ten minutes before it goe

Your Organization as a News Source
Intermediate
2 hours
Media Relations

Your Organization as a News Source

6 lessons · 35 sections

Evidence suggests more people are turning to government sources directly for local news, as traditional local media cont

Spontaneous Protests and Public Messaging
Intermediate
2 hours
Crisis & Misinformation

Spontaneous Protests and Public Messaging

6 lessons · 31 sections

You can plan for a scheduled demonstration. You cannot plan for a crowd that forms in two hours in response to something

Building Community Trust After Controversy
Advanced
2 hours
Crisis & Misinformation

Building Community Trust After Controversy

6 lessons · 31 sections

Trust is easy to lose and hard to rebuild. After a significant controversy — whether it's an incident involving your org

Building a Subject Matter Expert Program
Intermediate
2 hours
Community Engagement

Building a Subject Matter Expert Program

6 lessons · 31 sections

Facts and statistics can inform. People connect. The most effective government communicators know that putting the right

Crisis Communication: Planning, Response, and Recovery
Intermediate
2.5 hours
Crisis & Misinformation

Crisis Communication: Planning, Response, and Recovery

6 lessons · 30 sections

Chaos is predictable — if you know what to look for. This course gives you the framework to see it coming, prepare befor

Community Engagement 101
Intro
2 hours
Community Engagement

Community Engagement 101

5 lessons · 29 sections

Effective community engagement goes beyond one-way information sharing.This foundational course teaches you to plan and

Building a Strong Social Media Policy
Intermediate
1 hour
Social & Digital

Building a Strong Social Media Policy

8 lessons

Navigate the complex landscape of government social media with clear implementable policies. This course guides you thro

Interview Skills for the PIO
Intermediate
1 hour
Media Relations

Interview Skills for the PIO

7 lessons · 37 sections

Media interviews can define your agency public image. This course teaches thorough preparation and message discipline. L

Crafting Great Media Releases
Intro
45 minutes
Media Relations

Crafting Great Media Releases

6 lessons · 28 sections

A well-crafted press release remains one of the most powerful tools in your communications arsenal. Learn to write relea

Media Relations Masterclass
Advanced
90 minutes
Media Relations

Media Relations Masterclass

7 lessons · 36 sections

Elevate your media relations expertise to handle the most challenging scenarios. This masterclass covers adversarial int

Handling Misinformation in the Moment
Intermediate
1 hour
Crisis & Misinformation

Handling Misinformation in the Moment

8 lessons

When misinformation spreads during a crisis every minute matters. This course provides decision frameworks for when and

Handling First Amendment Auditors, Influencers, and Citizen Journalists
Intermediate
1 hour
Legal & Rights

Handling First Amendment Auditors, Influencers, and Citizen Journalists

9 lessons

Everyone is filming—but not everyone is reporting. First Amendment auditors, influencers, and citizen journalists can tu

AI-Generated Threats: Responding as a PIO
Intermediate
1 hour
Crisis & Misinformation

AI-Generated Threats: Responding as a PIO

8 lessons

As AI technology advances PIOs face unprecedented challenges from AI-generated threats including deepfakes and synthetic